Magners Irish Cider has today been unveiled as the exclusive sponsor of the Cheltenham Gold Cup and as Presenting Partner of The Festival™, staged annually in March at Cheltenham Racecourse.
In a four-year agreement between Magners Irish Cider and Jockey Club Racecourses, from 2019 to 2022, the Jump racing’s showpiece event will become the ‘Magners Cheltenham Gold Cup’. The Festival™ will now be referred to as ‘The Festival™, presented by Magners’.
The Festival™ is the fourth biggest sporting event in the UK, in terms of the total number of visitors, and takes place over four days at the world famous Prestbury Park racecourse here in the Cotswolds.. In addition, The Festival™ has broad and increasing appeal in Ireland, with approximately one third of tickets sold in 2018 going to Irish race-goers. The Festival™ 2018 was another fruitful year for the Irish, with punters witnessing 17 Irish-trained winners during four days of competitive Jump racing.